Details on New Top IHG Elite Status Level

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Back in April, IHG announced several changes to their loyalty program, one of which was a brand new elite tier that was set to begin in July.  At the time they announced some benefits that would come with this tier, but they kept quite on what the tier would be called.  Now we we know…

IHG ChangesStarting this week, IHG Rewards Club will launch the new Spire Elite membership level.  More on the origin of the name in a minute, but for now here are the important details of how to earn this tier and what it will get you if you earn it.

How to Earn Spire Elite Status with IHG:

Spire Elite membership can be reached by earning 75,000 qualifying reward points or staying at an IHG hotel for 75 qualifying nights in a calendar year.

The Perks of Spire Elite Status:

All the benefits of Platinum status +100% extra bonus points on qualifying stays and choose between receiving 25,000 points, or upgrading a friend or family member to Platinum elite status.

Other Elite Status Levels Becoming Easier to Attain:

At the same time that a new top elite level is being introduced, the qualification requirements for Gold and Platinum status are getting a bit easier.  You can stay for 10 qualifying nights to be eligible for Gold membership. You need to earn 40,000 qualifying points or stay 40 qualifying nights to reach Platinum membership.

Of course the easiest route to Platinum status is simply by having the IHG® Rewards Club Select Credit Card.

Where did the Spire Elite Name Come From:

No doubt that Spire is a deviation from the Diamond, Platinum, Black, or Cubic Zirconia type naming conventions we are used to with many elite programs.

According to IHG:

‘Spire’ is derived from the old English word ‘spir’ – a shoot or a stalk of grass standing out amongst the others. It is awe inspiring, exceptional and a symbol of prestige. It conveys a sense of dedication and an aspirational attitude: going above and beyond; the sky is the limit. The name connotes a strong sense of prestige, elevated stature, and worthiness of admiration, along with a sense of dedication and an aspirational attitude, which is in line with how IHG Rewards Club sees its most loyal members who would qualify for this tier.

The press release I received said that the The IHG Rewards Club web site will offer more details on Spire Elite early next week, but now we know the basics and the name of the new elite threshold.

What do you think of “Spire”?

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Comments

  1. Wow!!! You spend 75 nights in their hotels and you don’t even get a free donut for breakfast? No tks!!!!

    • Well I guess you would at Holiday Inn Express and other properties that offer free breakfast for everyone. 😉 Seriously though, I agree that is something they really should look at, especially now that it takes 75 nights and it isn’t a status you can get simply by having a credit card.

      • LOL!!! I would rather get a free breakfast at a Hyatt Place than at a Holiday Inn Express. It is just plain cheap of IHG to not offer free breakfast for top elite members.

  2. I am an Elite Platinum from IHG and am currently at the IC Tahiti. At checkin I only received free internet and late checkout and complimentary bottles of water.

  3. I’ll take the extra points and keep paying for ambassador. I think they should start giving spire ambassadors guaranteed late 4pm checkouts, room upgrades and free breakfast at all IHG owned resorts. It’s a serious commitment to be a spire and pay for ambassador. Especially when attempting elite status in other programs too. It’s the least they could do. Maybe they ought a study Hyatt’s model and try to one up them. Then things might get interesting

  4. I have been Starwood and Marriott Platinum and Hilton Diamond in the past. My new work assignment took me to Tel Aviv where IHG has some decent hotels that are not $400 per night. After having spent 80 nights in 2014 and over a 100 this year at IHG hotels I can say that their reward program stinks. The only “perks” are more points which I don’t won’t to use if the perks are so ordinary..

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