ice bucket challenge

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Icy Water, Cold Hard Cash for Charity

You’ve seen it 1,000 times by now in your various social media news feeds…the now famous ALS Ice Bucket Challenge.  The last thing the world needs is another person being videoed dumping ice on their head, right?  Well, perhaps, but the world does absolutely need more people taking a step away from their life for a brief moment and doing something to help someone else.  If a little ice down the shirt helps increase awareness for a debilitating disease and…

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